Marketing Resources

MANS offers professional training designed to provide school leaders with current, hands-on tools for developing a marketing plan tailored to their own school. Such a plan is vital to your school’s communication and student recruitment needs.

Topics of the training include:

• How to create a plan that has the greatest impact for your budget
• Identifying your most lucrative target audiences
• Developing effective key attributes and talking points to distinguish your school from others in your area
• Learning about direct mail, public relations, and advertising and how to utilize them
• The ingredients of a good non-public school website